VK / Marusia x NEO
2D3Dadvertising
Brand
VK
An upbeat hip-hop track became the engine of a story about a children's smart speaker Neo.
The smart speaker narrates fantastical stories, and in the frame appear unicorns, robots, and a dragon — a symbol of the Year of the Dragon.





The spot started as a frame-by-frame animatic to build the rhythm, then evolved into detailed 3D animation.

